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Spectra News
 Spectra Displays Halo Featured on Channel Five’s Gadget Show | ||
 | One of Spectra Display’s curved blue halos appeared on Channel Five’s Gadget Show on 28th November 2011 CLICK HERE to view, its ¾ of the way through. The 10 metre curved blue LED display shows characters with a height of 183mm and good resolution. The displays are technically difficult to make as they are genuinely curved rather than being made of LED tiles or facets. The displays have the advantage of being able to show messages in Barclays own font and can also show graphics and animations. | |
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| Spectra's LED Display on BBC1's DIY SOS | ||
|  One of Spectra's ultrabright window dot matrix LED signs was featured on DIY SOS when it was broadcast on BBC1 on 1st July at 2000 hours. Spectra kindly donated this display to CETRA Community Centre in Haydock, near Liverpool as part of this project. The Chairman of the CETRA Community Centre said “We are now using our new sign in the window. We use it for all things to inform people of what is going on in the centre as well as the LOTTO”. Spectra Displays Limited offer a wide range of LED Displays, suitable for both indoor and outdoor use, an extensive range of LED Video and Digital Media Solutions including LED and LCD for use indoors and outdoors. | |
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| Young adults respond to digital out-of-home ads | ||
| Research commissioned by the Out-of-Home Marketing Association (OMAC) has found that young adults, aged 18-24, are more easily influenced by digital out-of-home advertising (DOOH) than their elders. Two thirds of the young adults took some action after seeing DOOH advertising compared with just half of older respondents. Awareness of DOOH is higher in major urban markets, as might be expected.
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| Digital Signage at Bristol Zoo | ||
| Bristol Zoo, the fifth oldest zoo in the world, is well known for its education and conservation work. To help in that work and provide information to visitors, Bristol Zoo has replaced some of its light boxes with digital sign players to deliver dynamic and more memorable messages, for both information and marketing purposes. To see Spectra’s digital screens, please go to Digital Display Screens May 2010 | |
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| But is it digital signage? Danish firm puts art on-screen | ||
| The latest in the glut of low-cost and no-cost digital-signage systems for small users comes with a highbrow twist. ArtPlayer, from Danish firm Cumedin, is a service that allows any site with an Internet-connected PC and a suitable screen to show works of 19th- and 20th-century art on their display. The basic service is free; for a fee, users can also add their own logos and messages. “In contrast to traditional digital signage, which is designed for a retail environment where the aim is usually to grab people’s attention by displaying dynamic content, ArtPlayer is better suited to quiet surroundings where people stay for longer periods of time such as restaurants, office buildings and libraries,” according to the company. The ArtPlayer service lets users choose from separate libraries of impressionist, post-impressionist, symbolist, expressionist, realist, abstract and cubist paintings. From www.screens.tv 4th May 2010 From suitable screens please see Digital Display Screens | |
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