Blog

21 Nov 2018

Taking advantage of flexibility

In previous posts we have outlined  the benefits of using LED screens for advertising, marketing and as in-store displays. It is their dynamism, colour and aesthetic versatility that sets them apart from traditional media, making…
14 Nov 2018

LEDs and Brand Identity

One of the best uses of a marketing strategy is to spread it across all of your public channels, all following the same model and format. For large companies, this may mean using the same…
31 Oct 2018

The Challenge of Choice

The rise of LED screens has changed the way we live our lives. From advertising and marketing, to how we consume content and information, this technology presents us with a powerful tool. There are a…
17 Oct 2018

The benefits of big screen sales

In the past, shops used big, cardboard signs in the window to advertise their wares. These static, garish messages have been so marginalised by big screens that they are seen less and less, and in…
29 Apr 2016

LED to play a role in decarbonising the economy.

LED lighting is expected to play a significant role in decarbonising the global economy through its energy savings as the market continues to grow year on year.  With current estimates of a global turnover more than $200bn over the…