Blog Category: Business advice

Why retailers should be paying more attention to background music

Every experience in life is better if it’s got a great soundtrack and shopping is no different. There is a reason why we seldom experience silence when we’re shopping - silence is uncomfortable and distracting…

3 industries where background music plays a deceptively large role

Music has always been a fundamental part of our lives and always will be. Without the respective musical cues, how would we know when to weep, cheer or laugh at the right moment during the…

Video conferencing - 5 top tips for beginners

While it was once a fiddly and unreliable gimmick used by businesses that wanted to show off, video conferencing has officially gone mainstream in recent years. In part, thanks to the popularity of ‘civilian’ video…

Five ways to future proof your business

The world is moving faster than ever before and in a world that doesn’t pause to take a breath, neither can your business. Regardless of your market, any business will face countless hurdles ahead if…