Advertising Display

The Challenge

To enhance its location on a retail park that would not immediately stand out to the large numbers of potential customers, Krispy Kreme wanted a highly visually striking video display to attract the attention of shoppers.

The Solution

Although to be mounted indoors, as it would be in a window, Spectra Displays supplied a full colour outdoor LED video display which can be seen clearly even on a bright sunny day.


  • 10mm pixel pitch
  • 288 pixels high x 480 pixels wide
  • 2.88 metres high x 4.80 metres wide

The Result

The display has fulfilled the prime requirement of attracting shoppers. The bright display is clearly seen during the day and is visible from such a distance in the evening and at night that the location truly becomes a feature of the retail park.

Why our customers like working with us

We know you’ll enjoy the many benefits our products deliver as much as we do designing and building them.  And we hope you’ll join our growing list of happy customers.  Nissan, Vauxhall, Toyota, Saxby’s, Primark, CK, Nike, Northern Foods and UK governments Cabinet Office, to name a few. They’re all benefiting from our bespoke designs. Every single day.

Expert advice

Expert advice

We’ve been doing this for over 25 years—so we know a thing or two about digital signage. Plus, we’re engineers by trade (not pushy sales people). So whatever you’re looking for, our friendly, expert team are best-placed to give you solid, real-world advice based on the latest and best technologies.

Complete solutions

Complete solutions

From concept to installation, we work with you to design a solution that exactly matches your requirements—no matter how distinctive, unusual or challenging. We make it easy to bring your ideas to life, for maximum return on investment and 100% end-to-end satisfaction.

Ongoing support

Ongoing support

Once your sign is installed and working hard for you, our highly responsive support service provides complete peace of mind. Whether you need an extra pair of hands to manage your signs or one-off help—you can rely on Spectra to be your full service or helpdesk support partner.

More Customer Stories


Get in touch

Looking for a custom display or need some help choosing the right solutions?
Contact our friendly team, for expert advice or a free, no-obligation quote.

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01353 661182
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